Zambia held its first-ever Platinum Authors Conference on March 20, 2025, at the Taj Pamodzi Hotel in Lusaka. The event, convened by Dr. Dora Siliya, aims to be an annual gathering focused on strengthening the country’s literary and publishing landscape.
In her opening remarks, Dr. Siliya emphasized the importance of fostering literary growth and encouraging quality book production. Curriculum expert and children’s book author Dr. Abigail Tuchili echoed this, stressing the role of well-crafted books in enhancing literacy.
Delivering the keynote address, CEO of Zanaco, Mukwandi Chibesakunda highlighted the need to invest in authors. “Zanaco is ready to empower authors by purchasing books and supporting literary initiatives,” she stated.
Selina Zigomo, a Zimbabwean author who traveled from Harare to attend the conference, provided an overview of publishing in Africa. She explained that traditional and independent publishers have been overtaken by self-publishers. She says:
“Self-publishing happens when an author pays all the book costs. A self-published author must cover editing, cover design, typesetting, ISBN registration, printing, and advertising. With the decline of traditional publishers in Africa, self-publishing has become the best local option. A self-published book can be a hit if it resonates with readers.”
A panel discussion on publishing models, moderated by Jayne Mazimba, featured key industry figures. Keith Hamusute shared his challenges in publishing, noting that marketing remains a hurdle. Ignatius Ngoma encouraged authors to engage local publishers, emphasizing that success depends on crafting marketable stories. Lucille Mudenda pointed out the high cost of self-publishing, urging authors to collaborate and seek funding through the National Arts Council of Zambia. David Gondwe clarified the distinctions between traditional and self-publishing, while Dr. Sydney Muponda advocated for hybrid publishing as a viable middle ground.
Award-winning Zimbabwean author Arthur Marara spoke on book distribution, urging authors to take charge of marketing. “Books are not about the economy but about how authors package and sell them,” he said. Dr. Kachinga Sichizya highlighted the lack of bookshops in many districts, raising concerns about accessibility.
A subsequent panel tackled distribution challenges. Shivani Patel of Bookworld explained their approach to stocking Zambian books, emphasizing quality control and marketing efforts. Kondwani Zulu of Bold Ambition Books outlined plans to expand book distribution nationwide. Racheal Tembo of Utushimi advocated for ebooks, citing rising demand for digital content. Brian Chishimba shared his strategy of leveraging speaking engagements to sell books.
Literary historian Mulenga Kapwepwe traced Zambia’s publishing history, urging a renewed focus on storytelling beyond textbooks. “Children’s literature is a $10 billion industry globally; we need to tap into that,” she said, encouraging the preservation of folk stories.
The conference closed with Dr. Siliya acknowledging partners and encouraging participants to act on the insights shared.
The inaugural Platinum Authors Conference marked a significant step in Zambia’s literary journey, setting the stage for a thriving publishing industry.
Bakare Oluwatobiloba
I write to educate, motivate and define history with literature. Just being me!
